Last Updated: 09/25/2024
This Privacy Policy explains how Gentex Corporation and its affiliates (“Gentex,” “we,” “our,” or “us”) collect, use, and disclose information when you download, access, or otherwise use the website located at https://placehomesolutions.com (or any successor links) and all associated web pages, websites, and social media pages (the “Site”), Place smoke detector hardware products (“Place” or the “Device”), its accompanying mobile application, and other online products and services that link to this Privacy Policy (collectively, the “Services”), or when you otherwise interact with us. Please note that this Privacy Policy does not apply to other products or services provided by Gentex. For information about other products and services provided by Gentex, please visit https://www.gentex.com/terms-privacy/ to review the Gentex Privacy Policy.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of the policy and, in some cases, we may provide you with additional notice (such as adding a statement to our homepage or sending you a notification). We encourage you to review this Privacy Policy whenever you access the Services or otherwise interact with us to stay informed about our information practices and the choices available to you.
Contents
- Collection of Information
- Use of Information
- Disclosure of Information
- Targeted Advertising and Analytics Services Provided by Others
- Data Retention
- Your Choices
- Additional Information for Specific Jurisdictions
- Contact Us
Collection of Information
Information You Provide to Us
We collect information you provide directly to us. For example, we collect information when you participate in any interactive features of the Services, create an account, set up a Device, fill out a form, request information about our products, sign up for email updates about our products, communicate with us via third party social media sites, request customer support, submit product quality complaints, participate in a recall or otherwise communicate with us. The types of information we may collect include your name, date of birth, gender, email address, postal address, telephone number, information about your Device, and any other information you choose to provide.
Automatically Collected Information
When you access or use our Services, we automatically collect information about you (or your Device (including the Place product and computer or mobile device)), including:
- Device, Sensor, and Log Information: We collect log information about your use of the Services, including type of browser you use, access times, pages viewed, your IP address, and the page you visited before navigating to our Services. We collect information about the computer or mobile device you use to access our Services, including the hardware model, operating system and version. In addition, when your Device is connected to our Services, our Services will collect various Device event data, such as when the Device is used, whether it is turned on or off, and when it is capturing video, motion or other sensor data We also collect data from sensors built into the Device such as smoke, carbon monoxide, humidity, methane, volatile organic compounds, air quality index levels, or current temperature to do things like detect smoke, and give you alarms and warnings.
- Audio and Video Recordings and Chat Content. When enabled, the Device automatically captures audio and video content when using our Service. Additionally, if you contact customer service through our chat feature or by phone, we may monitor and retain those conversations, including for training purposes.
- Information Collected by Cookies and Other Tracking Technologies: We use different technologies to collect information about your interactions with the Services, including cookies, web beacons, and SDKs. Cookies are small data files stored on your hard drive or in device memory that help us improve our Services and your experience, see which areas and features of our Services are popular, and count website visits. Web beacons are electronic images that may be used in our Services or emails and help deliver cookies, count visits, and understand usage. SDKs are software development kits or tools that we use in our mobile applications, some of which allow us to see which features of our Services are popular. For more information about cookies and other tracking technologies we use, and the choices available to you, please see “Your Choices” below.
Information We Collect from Other Sources
We may obtain information from other sources and combine that with information we collect through our Services. For example, when you connect the Device with third party services, such as Amazon Alexa, we may receive information about your account information and voice commands you give to Alexa. In addition, we may collect information about you from other third parties, such as distributors of the Device, in connection with your purchase of or feedback regarding our Services via those third parties, which may include information about your purchase of a Device, how you intend to use the Device, contact information, and information from reviews you post about our mobile applications or support requests you submit through relevant third party app stores. For commercial buyers, we may also collect company name and project details.
Use of Information
We primarily use the information we collect to provide, maintain, and improve our Services. We may also use the information we collect to:
- Send you technical notices, updates, security alerts, and support and administrative messages;
- Develop new devices and Services;
- Respond to your comments, questions, and customer service requests;
- Communicate with you about products, services, offers, and events offered by Gentex and others, and provide news and information we think will be of interest to you;
- Monitor and analyze trends, usage, and activities in connection with our Services;
- Target advertisements to you on third-party platforms and websites (for more information and to opt out, see the Targeted Advertising and Analytics section below);
- Detect, investigate and prevent fraudulent transactions and other illegal activities and protect the rights and property of Gentex and others;
- Personalize your experience with us;
- Carry out any other purpose described to you at the time the information was collected; and
- Comply with our legal and financial obligations.
Disclosure of Information
In certain circumstances, we disclose information about you. We disclose personal information as described in this Privacy Policy and in the following circumstances:
- With vendors, consultants, and other service providers who need access to such information to carry out work on our behalf, such as such as companies that assist us with web hosting, fraud prevention, customer service, analytics and marketing and advertising;
- Third-party integration partners;
- In response to a request for information if we believe disclosure is in accordance with, or required by, any applicable law or legal process, including lawful requests by public authorities to meet national security or law enforcement requirements;
- If we believe your actions are inconsistent with our user agreements or policies, or to protect the rights, property, and safety of Gentex or others;
- In connection with, or during negotiations of, any merger, sale of company assets, financing or acquisition of all or a portion of our business by another company;
- Between and among Gentex and our current and future parents, affiliates, subsidiaries, and other companies under common control and ownership; and
- With your consent or at your direction.
We may also disclose aggregated or de-identified information, which cannot reasonably be used to identify you. We will not attempt to re-identify such information, except as permitted by law.
Targeted Advertising and Analytics Services Provided by Others
We may allow others to provide analytics services, serve advertisements, and perform related services on our behalf across the web and in mobile apps. These entities may use cookies, web beacons, and other technologies to collect information about you and your use of the Services and other websites and mobile apps, such as IP address, web browser and mobile network information, pages viewed, time spent on pages, links clicked, order information, and conversion information. This information may be used by Gentex and others to, among other things, deliver advertisements targeted to you and your interests on other companies’ sites or mobile apps, understand the effectiveness of this advertising, analyze and track data, determine the popularity of certain content, better understand your online activity, and deliver content targeted to your interests with respect to our Services.
In addition to cookie-based ad targeting, we may disclose identifiers, like email addresses, to some of our advertising providers. These advertising providers translate that information into a unique identifier that can then be used to show ads that are more relevant to you across the web and in mobile apps. Depending on where you reside, you may have additional choices available to you with respect to practices described in this section, which are set out below in the Opting Out of Targeted Advertising, Sharing, and Sales section below.
The activities described in this section may constitute “targeted advertising,” “sharing,” or “selling” under certain privacy laws. See For Individuals Residing in Certain U.S. States below for details.
You can also learn more about interest-based ads or opt out of having your web browsing information used for behavioral advertising purposes by companies that participate in the Digital Advertising Alliance by visiting www.aboutads.info/choices if you reside in the United States.
Data Retention
We store the information we collect on you for as long as is necessary for the purpose(s) for which we originally collected it, or for other legitimate business purposes, including to meet our legal, regulatory, or other compliance obligations.
Your Choices
Account Information
You can access and modify certain information stored with your Place account by logging into your account at any time.
Cookies and Similar Tracking Technologies
Gentex uses cookies and similar tracking technologies to analyze visits to and use of our Services and how consumers are interacting with our marketing communications. You can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services.
Promotional Communications
You may opt out of receiving promotional emails that you request from Gentex by following the instructions in those emails or by emailing us at privacyinfo@gentex.com. If you opt out, we may still send you non-promotional emails, such as those about your account or our ongoing business relations.
Mobile Push Notifications
With your permission, we may send push notifications to your mobile device if you use one of our mobile apps. You can deactivate these messages at any time by changing the notification settings on your mobile device.
Additional Information for Specific Jurisdictions
International Transfers
Gentex is based in the United States and we and our service providers process and store information in the U.S. and other countries. Therefore, we and our service providers may transfer your information to, or store or access it in, jurisdictions that may not provide equivalent levels of data protection as your home jurisdiction. We will take steps to ensure that your personal information receives an adequate level of protection in the jurisdictions in which we process it.
For Individuals Residing in Certain U.S. States
Certain U.S. states, including California, have enacted consumer privacy laws that grant their residents certain rights and require additional disclosures (“State Laws”). If you are a resident of one of these states, this section applies to you. This section also serves as our California notice at collection.
Additional Disclosures
This Privacy Policy explains how we collect, use, and disclose information about you. As required by certain State Laws, we use the table below to describe this same information, including the categories of personal information we collect (and have collected over the preceding 12 months), the types of entities to which we disclose such information, and the ways we use each category of information.
Collection, Use and Disclosure of Personal Information for Business Purposes
Category of Personal Information |
Categories of Recipients |
Uses of Personal Information |
|---|---|---|
|
|
|
Personal Information that We “Share,” “Sell,” or Use for “Targeted Advertising”
We disclose the following categories of personal information to third parties to engage in targeted advertising and other marketing activities, including to expand the reach and effectiveness of our own marketing campaigns. These disclosures may be considered “sales” or “sharing” or use of personal information for “targeted advertising” under certain State Laws and you have the right to opt out of having your personal information used or disclosed for these purposes (see Opting Out of Targeted Advertising, Sharing, and Sales below for details).
Categories of Personal Information “Shared,” “Sold,” or used for “Targeted Advertising” |
Categories of Recipients |
|---|---|
Internet and electronic network activity information (such as browsing behavior) |
Advertising and marketing providers |
Inferences (such as IP address) |
Advertising and marketing providers |
Identifiers (such as email address) |
Advertising and marketing providers |
Other Details about our Information Practices
- We collect personal information directly from you (for example, when you create an account and make a purchase), automatically when you access or use our Services and from third-party sources such as our business partners, each described in more detail in the Collection of Information section above.
- We generally do not collect information that is considered “sensitive” under applicable State Laws and we do not use or disclose sensitive personal information for the purpose of inferring characteristics about you.
- We do not knowingly collect, sell or share personal information about consumers under the age of 16.
- We retain personal information as described above.
Your Privacy Rights
Opting Out of Targeted Advertising, Sharing, and Sales
Some of the activities described in the Targeted Advertising and Analytics Services Provided by Others section above may be considered “sales” or “sharing” of your personal information or use of your information for “targeted advertising” under the law that applies to you. You can opt out of cookie-based ad targeting by emailing us at privacyinfo@gentex.com. You may need to renew your opt-out choice if you visit our Site from a new device or browser or if you clear your cookies because your opt-out choice will be linked to your browser only.
In addition to cookie-based ad targeting, we may disclose your identifiers, such as your email address to our affiliates, advertising partners, and other third parties for marketing and advertising purposes. You can opt out of having your identifiers disclosed for these purposes by emailing privacyinfo@gentex.com.
Depending on where you reside, such as in California or other states that have laws governing Global Privacy Control signals, you can also opt out by visiting our Services with a legally recognized universal choice signal enabled (such as the Global Privacy Control). Our processing of the signal will be limited to cookie-based sales, sharing, and targeted advertising for the specific browser or device that you are using.
Access, Deletion, and Correction
Depending upon where you reside, you may have the right to (1) request to know more about and access your personal information, including in a portable format, (2) request deletion of your personal information, and (3) request correction of inaccurate personal information. To request access, correction, or deletion of your personal information, email us at privacyinfo@gentex.com. You can also access, correct, or delete certain information stored within your online account by logging into your account from the Place app and selecting “Account Settings.”
We may verify your request by asking you to provide information related to your recent interactions with us, such as providing information about last product bought and date of such purchase.
Authorized Agents
Depending on which state you are a resident of, State Laws may allow you to designate an authorized agent to submit a privacy rights request on your behalf. We may ask authorized agents to submit proof of their authority to make the request, such as a valid power of attorney or proof that they have signed permission from the individual who is the subject of the request. In some cases, we may be required to contact the individual who is the subject of the request to verify his or her own identity or confirm the authorized agent has permission to submit the request. If you are an authorized agent seeking to make a request, please email us at privacyinfo@gentex.com.
Appeals
If we deny your request, you may appeal our decision by contacting us at privacyinfo@gentex.com. If you have concerns about the results of an appeal, you may contact the attorney general in the state where you reside.
Nondiscrimination
We will not discriminate against you for exercising your privacy rights.
Contact Us
For questions about our privacy practices, regardless of where you live, you can reach us by emailing us at privacyinfo@gentex.com or by writing to us at:
Attn: Legal Department
Gentex Corporation
600 North Centennial Street
Zeeland, MI 49464